What already sells
The wafer, the wrapped bar, the compound-coated line and the wrapped sweet by the kilo bag: Turkish confectionery sells in Ethiopia on price and on tolerance to heat and to the road, in our standard packs, brought in by importers who hold the permit and know the corridor from Djibouti. An importer that wants to add those lines can carry established Turkish chocolate brands from the start; the brands or your own label article goes through the choice, and the confectionery page lists the lines.
What is missing
The gift shelf and the coffee table. The supermarkets and the hotels of Addis Ababa have a shopper who expects the pistachio tablet, the Dubai style bar, the boxed Turkish delight and the mini-bar assortment, and finds them rarely and expensively; and the coffee ceremony has room for a box next to the cup. That is where the Turkish lines earn a second place on the offer, in a reefer to Djibouti and a cool chain inland, next to the everyday lines that go dry. The chocolate page and the Turkish delight page list the groups.
Turkish companies in Ethiopia
The search for Turkish companies in Ethiopia comes from a buyer looking for a counterpart, and while Turkish firms are present in the country in other trades, most Turkish confectionery producers do not sit in Addis Ababa; they sell through an exporter and an importer. We are the manufacturer and exporter: every line is made in our Gaziantep factory, the offer states the registration documents, the label and the inland leg per line, and the importer in Ethiopia holds the permit. The how we work page goes through the steps.
Who buys the container
The unit of sale is one full container, mixed across lines. A food importer, a Merkato wholesale house or a hotel supplier fills it, with the permit and the registration on its side; a kiosk or a hotel shop buys by the carton from the importer that brings it in. The offer puts the price in US dollars with the tariff line, the duty that applies on the day, the payment route and the inland leg.
Dry or reefer
Wafers, compound lines, wrapped sweets, sugared almonds and Turkish delight travel dry all year, to Djibouti and on the road; chocolate lines go in the reefer to the port and need a cool chain inland, and are stated as chocolate on the offer. The mixed-container page explains how the load is built, each line on its own pallet, so an importer can add the gift shelf to an order of the everyday lines it was making anyway.
What to send first
The lines from the chocolate page, the confectionery page and the Turkish delight page, the quantity per line, the delivery term you want, and whether any line carries your own brand. The written offer follows within two working days, in US dollars and the registration documents and the inland leg stated; the samples page explains how to taste the lines first, and the Ethiopia page lists what stays the same on every offer.
Can we carry Turkish brands or do we need our own?
Both. Most lines are available in our standard packs from the first container; on selected lines the same products can be made under your own name.
Are there Turkish confectionery producers in Ethiopia?
Most sell through an exporter and an importer. We are the manufacturer and exporter; every line of the offer is specified.
Is the container a reefer?
For chocolate lines, yes, to Djibouti, with a cool chain inland. Compound lines and dry lines are quoted as the offer states.